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USF Polytechnic uses RFID technology to support Floridians’

USF Polytechnic uses RFID technology to support Floridians’ quest to form world’s largest human awareness ribbon

On Saturday, October 22, several thousand Floridians will seek to form the world’s largest human awareness ribbon in Polk City, Florida. UPM RFID, the University of South Florida Polytechnic and Borda Technology will supply the radio frequency identification (RFID) technology to document their efforts. The three organizations will use UHF tags, RFID technology and custom software to accurately count participants of the Big Pink Ribbon event, who hope to break the Guinness World Record of 3,952 individuals in this category.

The Big Pink Ribbon event seeks to boost cancer awareness in a memorable – and highly visual – way. As many as 5,000 individuals will wear pink t-shirts and lanyards outfitted with UPM RFID BeltTM UHF tags as they walk onto the tarmac at Fantasy of Flight. Foolproof counting, essential to establishing a new Guinness World Record, will take place in three ways.

First, participants will assemble in groups of 50 and be counted by their team captains.

Second, participants will pass under an entrance RFID reader portal with four downward-pointing antennas wired to a PC. The reader will capture participant data and transmit it to a custom asset tracking software program designed by USF Polytechnic and Borda Technology.

Third, two volunteers with clickers will count each individual on their assigned side as participants walk single file onto the tarmac to stand in formation.

“The RFID system is wonderful and will immediately alert us if we have set the new world record for largest human awareness ribbon,” says Chris Hazelwood, Big Pink Ribbon event organizer.

USF Polytechnic prepared for the event by designing custom software with Borda Technology and by testing RFID readers and RFID tags.

According to Dr. Ismail Uysal, associate professor in the College of Technology and Innovation at USF Polytechnic, the university was eager to participate in the event.

“We saw the Big Pink Ribbon event as a great way to demonstrate the accuracy of RFID technology and introduce the community to the work we do at our RFID lab,” he said.

“UPM RFID is delighted to participate in the Big Pink Ribbon event and put a human face on an important technology,” says Jan Svoboda, sales and marketing director, UPM RFID. “RFID technology can be used not only to streamline critical operational processes but also to deliver 100 percent accurate data on consumer participation in large-scale events, providing organizations with valuable insights into participant behavior.”

For more information on the event visitwww.thebigpinkribbon.com/.

UPM RFID is the world’s number-one producer of HF and UHF radio frequency identification tags and inlays. The UPM Group employs around 22,000 people and has production facilities in 16 countries. For more information visit www.upmrfid.com.

Borda Technology provides products and solutions focusing on RFID applications. In its research and development, the company works closely with Istanbul Technical University and USF Polytechnic. For more information visit www.borda.com.tr

For further information, please contact:

Jan Svoboda, sales and marketing director, UPM RFID, 805 312 4679
Tom Hagerty, media relations manager, USF Polytechnic, 863 667 7077
Chris Hazelwood, event organizer, Big Pink Ribbon, 863 412 6865

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