Google+

Social Media, Do you Know How to Sift Through It?

I am not trying to sound simplistic here but at the end of the day it’s still all about putting out content and managing relationships. Putting out content only really matters when there are people interested in reading it. Building a network of followers on any of the platforms takes time. It’s no different than joining a new social club in your own town, or networking group. When you are the new person, it takes time for people to know, like and trust you. People just don’t throw money and contacts at you because it’s you.
Social Media “Experts” per se know how it all works and can tell you how to do it. Most small companies just do not have the resources to grow a decent sized network that’s going to mean anything. What can you do with 100 or even 1000 Twitter followers? Not much. The fact remains that growing a decent sized network takes time and money. Getting advice on how to do it, if you don’t have the resources or are not willing to spend for them is pretty pointless. Building social media networks can be done for a number of reasons; branding, customer feedback, networking, public relations, etc. Any one who claims to be a social media expert or consultant should at the very least be able to come up with a viable strategy for a company. These can vary widely depending on what the enterprise does and who the company caters to.
No one should rely on any type of “consultant” without knowing enough to know whether they are indeed getting good advice and counsel. For many business owners that is not always easy to do. Asking for good references and a track record can really help separate those who bring value to the table from those that are just trying to get into your pocket without delivering any value.
There seems to a trend toward companies that not only know what to do but actually do it. I have found some good companies with large Twitter followings (over 500K) and a good network of sites that get a lot of page views as well as a lot of followers on all the big social sites. They offer a service of what amounts to be outsourced social marketing and blended PR. Because of the size of their network they get a lot more interest than I could possibly get for my clients if they were starting from scratch or trying to manage their own followings by themselves.
At the end of the day it’s about exposure and who can legitimately help you get it. With all that’s going on web-wise, it’s almost impossible to stay on top of it all without some help. The key is finding help that is competent and reliable.

Entertainment

Top Ten DVD List for June 27, 2017

  This Week’s DVD Releases by Kam Williams Top Ten DVD List for June 27, 2017               The Lodger [Alfred Hitchcock Silent Film] https://www.amazon.com/exec/obidos/ASIN/B06XP1WFQF/ref%3dnosim/thslfofire-20 Trespass [25th Anniversary Collector's Edition] https://www.amazon.com/exec/obidos/ASIN/B06XHR8T93//ref%3dnosim/thslfofire-20 Money [Heist Gone Bad Crime … [Read More its Good for You.....]

Books

Gil’s Goodwill!

  Gil Robertson The “Book of Black Heroes” Interview with Kam Williams Gil's Goodwill! For nearly three decades, writer/author Gil L. Robertson, IV has used the written word to enlighten, empower and uplift. The one-time political organizer initially made his mark in entertainment journalism, penning over 50 national magazine covers and contributing bylines to a wide range of publications that include the Los Angeles Times, the Atlanta … [Read More its Good for You...]

Art

The Day After the Day Of

  The Day After the Day Of by Paul Ilechko   The sky sheds its tears. This morning is the morning of the day after. The day of mourning, the day after the day of.  I beseech the sky to shed tears in order to wash away the tears on my face.   This is the first day of the time after. This is the beginning of a new time, the days of pain, the days of sorrow. We are in mourning. The sky looks down and sheds its tears for … [Read More its Good For You...]

Real Estate

How to Hire a Winner in Real Estate

  How to Hire a Winner in Real Estate by Amy Lignor   You want to buy that new house because the twins are on their way. Little Betty and Little John are already there, but who knew you would have even more so soon? What’s that? Oh…well, of course, in order to buy that new home with four bedrooms instead of two, you will also need to sell your present homestead in order to get the money needed to start paying on a new one. And, of … [Read More its Good for You.....]

Lifestyle

Ejogo’s Largo!

    Carmen Ejogo The “It Comes at Night” Interview with Kam Williams Ejogo's Largo! Carmen Ejogo has established a distinguished career in both feature films and television. She is best known thus far for her leading role of civil rights activist ‘Coretta Scott King’ opposite David Oyelowo in Ava DuVernay's universally acclaimed SELMA as well as being singled out for her ‘mind-blowing’ lead role as Sister in SPARKLE alongside … [Read More its Good for You...]

Outdoors

Fishing for swordfish in Louisiana? You bet

  Fishing for swordfish in Louisiana? You bet by Craig Lamb The Mississippi River delta and surrounding offshore waters are without a doubt some of the richest fishing waters in the world. Venice, Louisiana, is the hub for reaching the richest saltwater game fish waters in the U.S. Yellowfin tuna. Snapper. Grouper. Wahoo. Dolphin. Marlin. And lately, there are swordfish. If you want to experience the latest hot trend in Louisiana … [Read More its Good for You...]

Sports

You Don’t Have to be Greek to be a “Zorba” Fanatic

  You Don’t Have to be Greek to be a “Zorba” Fanatic by Amy Lignor   No, the sport is not called ‘Zorba’, but it most definitely fits for this article’s title. This most unusual sport is actually called ‘Zorbing’, and has caught on like wildfire across the globe. And now, seeing as that the NBA has wrapped, with Golden State proving that they were determined to make amends for last season; and with the NHL closing up shop for the season … [Read More its Good for You...]

Business

Add Value with Summer Home Renovation Projects

  Add Value with Summer Home Renovation Projects by Amy Lignor   There are a whole list of summer activities for you and the kids planned. Most of them, of course, you want to be nothing but fun, such as grilling outside on the patio or swimming in the pool. However, having the backyard pool and patio are two things you really need in place before either of those activities could be enjoyed. And building this area could be a great … [Read More its Good for You...]

Travel

Finding Relaxation in the Most Remote Locations of All

    Finding Relaxation in the Most Remote Locations of All by Amy Lignor   It is a fact that the largest travel locations are also beyond popular. Among the downsides of this fact is that when you’re looking for peace, quiet, and basically a chance to do nothing more than spend time with yourself and, perhaps, one other best friend, the most popular places don’t offer that. In other words, it is the most remote (sometimes most … [Read More its Good for You...]

Green Living

Creating the Perfect Vegetable Garden

  Creating the Perfect Vegetable Garden by Amy Lignor   Many are still dealing with that wintery mix Mother Nature just loves to toss down from the sky this time of year. Yet, that gardener living inside the soul – the one just dreaming of the sunny skies and lazy rainy days that are must-haves in order to grow the best vegetables possible – is already jotting down the facts, tricks and tips they need to know in order to make that … [Read More its Good for You...]