Simplify360 Unveils Their “Analytics Centre of Excellence!”
A huge triumph has occurred in the world of social media, bringing to businesses everywhere the demographics and analytics that are needed in order to build brands and increase advertising and marketing for any and all company’s in this ‘Internet Superhighway’ age. Unveiling this marvel – the Analytics Center of Excellence (ACOE) – is Simplify360, a company that has a great many businesses ‘buzzing’ across the globe.
The last few years have shown an increasing rate of the application and use of analytics in many sectors of the economy. When it comes to Simplify360, they have developed a high level of understanding and appreciation of the value and power they can derive from analyzing data and making better decisions; taking advantage of analytics to validate assumptions, identify root causes of business issues, and achieve higher levels of business performance.
The true value of analytics has become astronomical in this world of social media management, and discovering the very best ways to use data and information to make wise business decisions that increase the market and offer companies a higher chance of increasing ROI and understanding the market in every which way possible, has become a ‘staple’ for building and maintaining a successful company. The highly anticipated ACOE of Simplify360 literally showcases the strength of their company’s platform about the next-generation ‘big data analytics’ developed by their company.
Simplify360 is the leading Social Media Management application for Social Business Analytics and Multichannel Engagement, and the launching of the Analytics Centre of Excellence is an effort by Simplify360 to educate the ecosystem – customers and partners – about Analytics’ best practices within the framework of Simplify360.
This framework provides all of the demographics, opinions, context of discussions and cross-linkage among brands. It helps brands to design their next marketing and branding strategies by providing the required intelligence they need to own regarding their brand, competition and consumer trends.
“There is a large amount of data being generated in the Social Media sphere. The data is not only about people’s personal preferences and activities, but also about their views toward brands. It is a gold mine for marketers and brand managers.” This is the statement given by Simplify360’s CEO, Bhupendra Khanal.
He added to the fact that, “Simplify360 works with domain and analytics experts to find such relevant rules. Some other rules come from Statistical Findings, which are validated with business logic before they become the ‘rule for the tool.’ This ensures a higher efficiency and greater relevance to your business.” Which is, most definitely, what businesses need in this day and age of social media marketing and management in order to see revenue growth.
By enabling the ACOE, Simplify360 then enables organizations to effectively implement social media concepts into their own core business functions. The ACOE extends a sophisticated and user-friendly environment to businesses so they can realize the true value of their company, products and brand via actionable intelligence.
In addition, Simplify360 also supports a variety of enterprises, SMBs, media agencies, research and analytics communities and customer support organizations. This is one company that already has the internet ‘buzzing’ with new ideas, and giving companies a reason to smile with satisfaction.
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