Google+

Optimal Selling – A Compelling Business Resource

 

Optimal Selling – A Compelling Business Resource

 

The “Make-The-Sale” series, by Dan Caramanico and Marie Maguire, is an outstanding way for salespeople to learn what the difference is between ‘good’ sales techniques and ‘bad’ in this new business world. With this guide, readers will be able to study the ins and outs of the conversations had by an Optimal Salesperson when they ‘hunt’ for their customer’s reasons for buying a product and/or service.

 

As we know, we’re in an economic upheaval that has just begun to show signs of balancing out. What may come in the future is anyone’s guess. Our society is very much a technologically based realm where consumers head to a keyboard instead of an office when it comes to purchasing products. But, salespeople are necessary! And being a great one – an optimal one – is the key to success.

 

Opening with “Quincy,” a man who is a literal quoting machine, businesspeople see that even though he can quote like a fiend, research a prospect to the extreme, and find referrals in an instant, he still suffers extremely low production. Hence, he is the man for the preliminaries, but when it comes to selling the product and closing the deal, he is at a loss.

 

This book literally walks the steps and offers the key techniques on how to understand when a buyer actually NEEDS to buy! Unlike other business books, this goes beyond the norm because the writers have not simply generalized the situation. Such as, they do not simply say all salespeople are the same and by simply doing “this,” you’ll have your dream job, fancy house, etc.. What they do offer are crystal-clear examples that can be used by various backgrounds and attitudes of current and future salespeople. Everything from being able to read a prospect’s body language to being able to take note of the little things that appear in conversations in order to discover what a prospect’s long term problem may be – this book has it all.

 

Like a sleuth finding the clues to the mystery of what their clients need, this book instructs a salesperson on how to anticipate the need and then ask direct questions – the hard questions – so that the buyer knows they completely understand the issues and want to help…not just make the sale.

 

This title in the “Make-The-Sales” series will have the business world opening their eyes to the ‘right’ way when it comes to producing successful sales.

http://www.amazon.com/Optimal-Selling-Make—Sales-ebook/dp/B0083AAZYA/ref=sr_1_7?s=books&ie=UTF8&qid=1350069929&sr=1-7&keywords=optimal+selling

 

Until Next Time, Everybody,

Amy

 

 

REQUEST INFORMATION

Entertainment

Oscar Isaac and Christian Bale Co-Star in WWI Docudrama

  The Promise DVD Review by Kam Williams Oscar Isaac and Christian Bale Co-Star in WWI Docudrama It's Eastern Turkey in 1914, which is where we find druggist Mikael Boghosian (Oscar Isaac) plying his trade in his half-Armenian/half-Turkish village where Christians and Muslims get along swell. The ambitious, young apothecary would really rather be a doctor, so he strategically courts a neighbor (Angela Sarafyan) from a relatively-wealthy … [Read More its Good for You.....]

Books

Book of Black Heroes

  Book of Black Heroes Political Leaders Past and Present by Gil L. Robertson, IV Foreword by Myrlie Evers-Williams Just Us Books Paperback, $12.95 80 pages ISBN: 978-1-933491-21-9 Book Review by Kam Williams “The first African-American political leaders began to serve following the Civil War...Known as Reconstruction, this period represented a window of opportunity for African-Americans... Many [Black] political leaders emerged … [Read More its Good for You...]

Art

The Day After the Day Of

  The Day After the Day Of by Paul Ilechko   The sky sheds its tears. This morning is the morning of the day after. The day of mourning, the day after the day of.  I beseech the sky to shed tears in order to wash away the tears on my face.   This is the first day of the time after. This is the beginning of a new time, the days of pain, the days of sorrow. We are in mourning. The sky looks down and sheds its tears for … [Read More its Good For You...]

Real Estate

Real Estate: Refinancing Rates on the Rise in 2017

  Real Estate: Refinancing Rates on the Rise in 2017 by Amy Lignor   The term ‘meteoric rise’ usually applies to something fun. Think: A Hollywood actor who has been ‘discovered.’) Unfortunately, when it comes to this article, ‘meteoric rise’ is something that will not bring a smile to one’s face. To put it simply, if you wish to refinance your home, you need to do it ASAP. If choosing to wait too much longer, homeowners across the … [Read More its Good for You.....]

Lifestyle

Healthy Living: The Cellphone Guide

  Healthy Living: The Cellphone Guide by Amy Lignor   Much like the political realm, there will always be debates and disagreements when it comes to the technological realm—especially when it comes to your health versus the almighty cellphone. Now, it is a fact that communication in the 21st century literally brought about a revolution. Mobile devices are being used and will remain at the top of “must have” lists for all ages for … [Read More its Good for You...]

Outdoors

Choosing Binoculars for the Ultimate 2017 Hunt

  Choosing Binoculars for the Ultimate 2017 Hunt Any hunter will tell you the most important choices to make when going for that ultimate successful hunt comes from the little things. Yes, the guns, the location for the hunt, the clothing that’s best for the winter and/or summer hunt – all of these things are on the hunter’s ‘must-buy’ list. But there is one other thing that is just as important: the binoculars. As you slowly develop … [Read More its Good for You...]

Sports

Esports on a Meteoric Rise in 2017

  Esports on a Meteoric Rise in 2017 by Amy Lignor   Okay…we all know that football is America’s favorite sport. Or…is it? NASCAR has a wide following. People still love to go to the ballpark in the lazy summer days to watch a Yankee hit a homerun. There are those who love to practically melt in the summer watching the Williams’ sisters prove that tennis is a ‘cool’ sport. And, there are gazillions of soccer fans all over the globe … [Read More its Good for You...]

Business

Is Social Media Still Growing?

  Is Social Media Still Growing? by Amy Lignor   It was in 1999, Bill Gates wrote a book titled, “Business @ the Speed of Thought.” Within these pages, the man who became the computer world’s wizard made massively bold predictions that, at the time, sounded ridiculous and outrageous to those who read them. But when you look at how the social media realm has grown over the past few decades, it is important to take note that not only … [Read More its Good for You...]

Travel

Vacation Locations: Knowledge is Fun Too!

  Vacation Locations: Knowledge is Fun Too! by Amy Lignor   Most children (and adults, too) will either roll their eyes or sigh when, while speaking about vacation locations, the word “learning” just happens to be mentioned. Yes, it is a fact that school trips take all of us during our younger years to everything from museums to libraries to historic locations in order to teach us things we should know. But when thinking about your … [Read More its Good for You...]

Green Living

Creating the Perfect Vegetable Garden

  Creating the Perfect Vegetable Garden by Amy Lignor   Many are still dealing with that wintery mix Mother Nature just loves to toss down from the sky this time of year. Yet, that gardener living inside the soul – the one just dreaming of the sunny skies and lazy rainy days that are must-haves in order to grow the best vegetables possible – is already jotting down the facts, tricks and tips they need to know in order to make that … [Read More its Good for You...]