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Eye Care Technology: Perceived Value vs. Real Value

5_39_green1In any industry, the old adage that you must spend money to make money remains true. But in slow economic times finding the money to expand or add equipment can be difficult.

When it comes to the realm of eye care – a niche market that encompasses approximately 68-70,000 professionals (50,000 optometrists; 18,000 ophthalmologists), the initial investment into new technology can be even more difficult.

However the latest innovative technology in eye care is completely necessary and whether it is for a small private practice that may see only a few patients a week, or a hospital or surgery center, the price of ‘must-have’ digital imaging software and other equipment can be daunting.

Fortunately, there is a leader in the industry that not only understands the burden on the eye care professional, but also understands the difficulty of having to operate within a smaller budget.

When it comes to affordable technology for the eye care industry, Fundus Photo, LLC and parent company, St. Louis Ophthalmologic Equipment Company, have risen to the top of the list of trusted suppliers. Whether you are in the market for brand new, FDA-approved, USA-made, products and equipment or professionally refurbished equipment that can be trusted to provide your practice with years of reliable service, Fundus Photo and St. Louis Ophthalmologic Equipment Company can accommodate you.

In fact, refurbished equipment from this supplier is a great investment, because the equipment has been restored to like-new condition by top experts in the field. Over the course of more than twenty years supplying the industry, eye doctors from around the country have come to rely on the outstanding products and unparalleled service provided by owner Dale Brodsky and his exceptional staff.

When considering purchasing or upgrading equipment for their practice, doctors, like all professionals, consider the initial outlay of cash and weigh that potential investment against their need for the equipment and the value of the purchase. Every health care professional understands the benefits that accrue from having the latest technology available in their office.  However, the real value of purchasing from a trusted leader in the industry goes beyond those benefits. Fundus Photo and St. Louis Ophthalmologic Equipment Company have built a considerable reputation for offering top-quality, affordably-priced products and supporting them with second-to-none customer service. So in addition to the value of the initial purchase you have the added value of peace of mind and the time savings that come from dealing with an excellent support staff after the sale.

Your Partner in Imaging – Fundus Photo/St. Louis Ophthalmologic – is a ‘super-combo’ that eye care professionals have come to trust. Which is not surprising considering a widely respected 22-year veteran of the industry is the founder of both companies.

Skilled, innovative, and ever-mindful of both the rising demands of patients and the needs of the eye care professional, the aforementioned Dale Brodsky has made it his mission in life to make certain that his products and support are the best.

He has made sure that the latest technological advances are available from his companies and he’s even made sure that small- to mid-sized practices can afford the initial investment because, regardless of the size of the practice, the need for technology and the goal of providing exceptional care for the patients are the same.

Technical support is a huge issue for everyone who has acquired new technology. Unfortunately, stellar technical support is not the strong suit of most providers today. But with Fundus Photo, clients can speak directly to Brodsky if they need to. Of course, given the expertise of his customer service and support staff, most clients rarely need to go to the top for help. But Brodsky prides himself on being available, just in case.

Just as the eye care professional builds a loyal patient base, Fundus Photo builds a relationship with their clients. They are always there for their customers and they make sure that one of their main concerns is giving their clients a first-class support experience.

Having cost-effective equipment for your practice is a must. Purchasing it from a trusted leader in the industry who is valued for both outstanding products and zero-cost expert support after the sale just makes good sense.

You provide your patients with a 5-star experience and you should expect the same from your suppliers. Your Partner in Imaging, Fundus Photo is equal to the challenge.  

www.FundusPhoto.com

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